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Redefining clean and sustainable shower gel through a powder-to-liquid solution, that smells amazing and lather as traditional gels, without any of the single-use plastic waste (no-brainer).
Refizz sought to turn the tide on traditional showering habits with a powder-to-liquid solution that's as gentle on the planet as it is on the skin. The challenge was to convey this innovative change through a visual identity that communicated both the simplicity and depth of their eco-friendly philosophy.