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Our Services

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We help founders build brands to grow.

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Our Services

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We help founders build brands to grow.

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Our Services

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We help founders build brands to grow.

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01

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Brand Strategy

Get clear on what makes you different, and why it matters. We help you define your brand’s purpose, positioning, and voice so you can communicate with confidence, inside and out.

Brand Core

Personality

Positioning

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01

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Brand Strategy

Get clear on what makes you different, and why it matters. We help you define your brand’s purpose, positioning, and voice so you can communicate with confidence, inside and out.

Brand Core

Personality

Positioning

(

01

)

Brand Strategy

Get clear on what makes you different, and why it matters. We help you define your brand’s purpose, positioning, and voice so you can communicate with confidence, inside and out.

Brand Core

Personality

Positioning

(

02

)

Brand Identities

How your strategy shows up in the real world. From visuals to tone, we design the elements that make your brand recognisable, memorable, and unmistakably yours.

Naming

Visual Identity

Verbal Identity

Motion Identity

Sound Identity

Brand Hierarchy

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02

)

Brand Identities

How your strategy shows up in the real world. From visuals to tone, we design the elements that make your brand recognisable, memorable, and unmistakably yours.

Naming

Visual Identity

Verbal Identity

Motion Identity

Sound Identity

Brand Hierarchy

(

02

)

Brand Identities

How your strategy shows up in the real world. From visuals to tone, we design the elements that make your brand recognisable, memorable, and unmistakably yours.

Naming

Visual Identity

Verbal Identity

Motion Identity

Sound Identity

Brand Hierarchy

(

03

)

Brand Extensions

Everything your brand needs to live, grow, and connect. We create the key assets that carry your brand across every touchpoint.

Websites and Landing Pages

Motion Videos

Design Templates

Brand Rollout

Copywriting

Brand Guidelines

Trademarking

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03

)

Brand Extensions

Everything your brand needs to live, grow, and connect. We create the key assets that carry your brand across every touchpoint.

Websites and Landing Pages

Motion Videos

Design Templates

Brand Rollout

Copywriting

Brand Guidelines

Trademarking

(

03

)

Brand Extensions

Everything your brand needs to live, grow, and connect. We create the key assets that carry your brand across every touchpoint.

Websites and Landing Pages

Motion Videos

Design Templates

Brand Rollout

Copywriting

Brand Guidelines

Trademarking

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FAQ

)

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FAQ

)

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FAQ

)

Frequently Asked

Where do the MVB and the BFG fit into this?

They’re two ways we help brands grow, depending on where you are. MVB (Minimal Viable Brand) is for early-stage startups that need to launch fast, with just enough structure and clarity to start strong. BFG (Brand For Growth) is for teams who already have traction and need to evolve: refining their story, voice, identity, and positioning to scale. In practice, we won’t push you into something overly complex at the start. We adjust what we do to your real needs, and grow from there.

What are your pricing models?

We work with two setups: fixed-scope projects and monthly fees, depending on what makes the most sense for you.

What exactly is “unconventional branding”?

It means we don’t follow the rules just because they exist. We skip the fluff, keep what matters, and build brands that actually work.

Do you offer free brand audits?

Yes, we do. A 45-minute free brand audit if you’re part of one of our partner incubators. Not part of one (yet)? Tell them about us, we’ll make it happen.

Do you work with companies outside Portugal?

Absolutely! We work with founders across Europe and beyond.

Where do the MVB and the BFG fit into this?

They’re two ways we help brands grow, depending on where you are. MVB (Minimal Viable Brand) is for early-stage startups that need to launch fast, with just enough structure and clarity to start strong. BFG (Brand For Growth) is for teams who already have traction and need to evolve: refining their story, voice, identity, and positioning to scale. In practice, we won’t push you into something overly complex at the start. We adjust what we do to your real needs, and grow from there.

What are your pricing models?

We work with two setups: fixed-scope projects and monthly fees, depending on what makes the most sense for you.

What exactly is “unconventional branding”?

It means we don’t follow the rules just because they exist. We skip the fluff, keep what matters, and build brands that actually work.

Do you offer free brand audits?

Yes, we do. A 45-minute free brand audit if you’re part of one of our partner incubators. Not part of one (yet)? Tell them about us, we’ll make it happen.

Do you work with companies outside Portugal?

Absolutely! We work with founders across Europe and beyond.

Where do the MVB and the BFG fit into this?

They’re two ways we help brands grow, depending on where you are. MVB (Minimal Viable Brand) is for early-stage startups that need to launch fast, with just enough structure and clarity to start strong. BFG (Brand For Growth) is for teams who already have traction and need to evolve: refining their story, voice, identity, and positioning to scale. In practice, we won’t push you into something overly complex at the start. We adjust what we do to your real needs, and grow from there.

What are your pricing models?

We work with two setups: fixed-scope projects and monthly fees, depending on what makes the most sense for you.

What exactly is “unconventional branding”?

It means we don’t follow the rules just because they exist. We skip the fluff, keep what matters, and build brands that actually work.

Do you offer free brand audits?

Yes, we do. A 45-minute free brand audit if you’re part of one of our partner incubators. Not part of one (yet)? Tell them about us, we’ll make it happen.

Do you work with companies outside Portugal?

Absolutely! We work with founders across Europe and beyond.

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Get Started

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Transform Your Vision Into Reality

(

Get Started

)

Transform Your Vision Into Reality

(

Get Started

)

Transform Your Vision Into Reality

© 2025 Vogal Studio

© 2025 Vogal Studio

© 2025 Vogal Studio